I shared the video of the Cardboard Guitar on Facebook a couple of weeks ago, but I really wanted to talk in more detail about one of the best pieces of original branded content I have ever seen.
Infographics have proven an essential member of the content marketing family. Infographics are visually stimulating, graphical representations of data. They tell the story of a data set in a way that is easy to digest and pleasurable to read. But how do you build an Infographic worth reading?